Finding clarity in a crisis.

What are the hallmarks of a crisis? It’s an important distinction to make because how you manage communication in a crisis is very different to the day-to-day.

In a crisis, the goal is to contain damage to your reputation through clear, concise and authentic communication –it’s too late to build your brand.

Our advice? Prepare early.

Or spend 90 seconds watching this video, give us a call and we’ll help you prepare.

With any luck, you’ll never need us.

Author


Anthony Hasluck
Managing Director

Anthony is the majority owner of Western Australia’s largest independent public relations agency, Clarity Communications. In addition to his managerial and consulting activities connected with Clarity, Anthony is a Director the Racing and Gaming Authority.